Over the past number of months, local start-up companies had the chance to work with students from Canadore College’s graphic design program to expand their online presence.
The Voucher for E-Business and Technology Adoption (VEBTA) program sponsored by the Ontario Centres of Excellence (OCE) is designed to assist small- and medium- size enterprises overcome innovation challenges through e-business and technology adoption, and locally, the College was the successful bidder to deliver these services.
“We were successful in our application to deliver on 10 innovation initiatives this year through this program,” said Mark Lamontagne, Academic Director in Quality Learning, Teaching and Innovation at Canadore. “This is an amazing opportunity for our students as it brings applied learning into the classroom. Students work on a real world projects through the mentorship of their faculty members and deliver a product that is tailored to their business client’s needs.”
Canadore partnered with the Business Centre-Nipissing Parry Sound Inc in order to identify and evaluate client companies. Businesses were selected based on applications outlining the company’s current profile, resource availability, desired outcomes, target markets and request for expertise.
“The student assigned to me was available, attentive, creative and helpful in the development not only of the website, but also the company logo, and in the revision/updating of the business cards and brochures,” said Linda Nardilli Morrin, proprietor of Pasta Hostess. “The opportunity to access the digital/creative expertise from a graphic design student for the development of a website was an economic resource not available on my own.”
This year’s VEBTA program saw 10 students develop and launch websites for Al Orlando Photography, Dean Septic and Plumbing, Dirty Girls Farm, Gino’s Hair Gallery, Nailed It Roofing, Pasta Hostess, T-Zone Vibrations North Bay, The Curvy Closet, Waste Water Solutions and Yogurtz.
Lamontagne says this is the second year in a row that Canadore College successfully received the contract from OCE to deliver on the program. Last academic cycle, students delivered on eight e-business and technology projects.